If you think about it, Halloween and garden centers are a natural fit. Halloween is an especially community-oriented holiday, which parents taking children to neighbors homes to trick or treat. A local business which has been around for decades they way most garden centers have been makes it as familiar as anyone else in town. Throw in the plant yard and its abundant space, and you have an advantage over most businesses in attracting customers to your store.
Studies have clearly shown that sales increase when a plant is branded. There are many benefits for you and your customers in branding your plants, including increased recognition, value and repeat purchases. If you have a quality product line that you’re unsure about branding, here are some reasons to reconsider.
How many greenhouse operations are concerned with energy savings? I will bet almost every one of them at one time or another! Energy costs are at the top of the grower’s expenses and yet there are many operations that do not spend enough time investigating how to lower their energy use.
Structure maintenance and planning involves more than just new construction projects and a focus on expansion. Often the best dollar value for a grower is in retrofitting and modernizing existing greenhouse structures.
Before you start your next building project with a greenhouse manufacturer, make sure they are ETWW (Easy to Work With). They should be flexible enough to accommodate customizations, reduce the amount of work/hassle for the grower, and stand behind their work after the job is done.
There are many things to think about when managing a greenhouse construction project. Your business relies on factors such as crop deadlines and financing – make sure your project stays on course and you are making the proper considerations. You can always hire expert project managers like GGS if you don’t want to be involved in all the details, but if you decide to be your own General Contractor here are some tips to help you through the process.
When you are designing a garden center there are many considerations you take into account: location, product mix, store layout, advertising, the amount of parking needed, employee training, etc. And while no aspect of building a garden center is more important than another, the physical greenhouse structure is a critical component.
In the past we've talked about retrofitting your greenhouse. When retrofitting your greenhouse is not the answer a new construction expansion may be more what you need. Planning a construction project from the ground up involves a lot of details that you may not deal with on a regular basis. Don’t hesitate to use your greenhouse manufacturer and greenhouse construction company to help you with the planning process. GGS is here to help..